Don’t Expect Job Seekers to Complete Your Long Employment Application
While you have the best of intentions when it comes to improving your employer’s hiring process and better engaging job seekers, if you’re being honest, you’ve let a few excuses keep you from taking action to attract more applicants and retain employees. Don’t let excuses like the global pandemic continue to immobilize you from taking action to hire top talent now.
One of the common excuses we at ExactHire have seen lately is when prospective clients assume that they don’t need to shorten their employment application because a higher unemployment rate will ensure they still receive plenty of eager job seekers–regardless of a job application’s length. They do need a job after all, right?
This is the second video in a series about identifying the excuses we often hear and the strategies that ExactHire has the experience to know make a difference in your hiring success.
Hi, I’m Jessica Stephenson with ExactHire, and I’m here to share my latest “no excuses” video for those of you looking to fine tune your hiring processes for better job seeker engagement. And even though it can be tempting to use the pandemic as your excuse for waiting on those unemployed job seekers’ applications to roll in…your employment competitors already know that you can and should do more to engage future employees. And, they’re taking advantage of that knowledge, too.
Excuse: If they really want the job, they’ll complete the whole application!
So here’s the next excuse we at ExactHire know that some employers have been holding onto for far too long!…. If they really want the job, they’ll complete the whole application.
Once upon a time, this was more true. And, perhaps it will be sort of true once again as economic factors continue to shift over time.
In the meantime, your organization–however beloved it is in the eyes of your community–will never be so precious that it can entice top talent to complete a 52-question job application.
The job application rate numbers don’t lie.
According to an Appcast study referenced by SHRM, job application completion rates plummet by nearly 50 percent when an application has 50 or more questions rather than 25 or fewer.
Others say the impact is worse–Indeed research suggests that employment applications with just 20 screener questions lose 40% of candidates, with abandonment rate increasing as more questions are added.
You can bet that increasingly tech-savvy and on-the-go job seekers are abandoning your laundry list of a job application as we speak…their attention is only retained if you can allow them to raise their hand of interest on your opportunity quickly.
Your job seekers…and you…deserve better!
Strategy: Trim the question fat.
So, what do you do first? The obvious initial strategy is to shorten your application. But, obvious doesn’t mean easy.
Take the time to audit your application questions and consider what really needs to be asked at the onset of your hiring process. Do you need their references on the app; or, can you get them at the interview?
Modern hiring software makes it easy to edit and preview your application to include the optimal number of questions for your organization.
Think about how your application will appear to a job seeker as you make edits and then save it as a draft before you decide to publish it.
Still feeling overwhelmed? Okay, but probably not as overwhelmed as your job seekers are when they look at your current job application? No worries, we can help at ExactHire. Check out the link below and let’s improve your job seeker employment journey together!
Schedule a demo with ExactHire now!
We’re ready to learn about your hiring process!
Check out the other videos in this series…